Luis Castro

As an Executive Director of The John Maxwell Team, I am certified to facilitate, speak, train and coach individuals and groups in the areas of leadership development, professional skills and personal growth. Trained and mentored by John Maxwell and mentors of his world-class faculty, I am equipped with the tools, resources and experience to help you and your team improve your productivity, performance and profitability. Whether you are looking for a facilitator for group workshops, corporate training in leadership, speaking, sales, or coaching skills for your leaders, or a speaker for your next event, I have access to exclusive content that is only available through a certified Executive Director of the John Maxwell Team to help you reach your goals and objectives.

As a John Maxwell Certified Coach, Teacher and Speaker, I can offer you workshops, seminars, keynote speaking, and coaching, aiding your personal and professional growth through study and practical application of John's proven leadership methods.  Working together, I will move you and/or your team or organization in the desired direction to reach your goals.

In 1980, I responded to the national crisis, enrolled the Military Academy and as a first year cadet, I went to combat to fight against the uprising terrorism.

In 1984, I became an Officer in El Salvador's Army during the long and violent conflict.  Before my graduation, I had received 2 medals for being wounded in action and 1 for valor.

In 1992, after signing the peace agreement between the Salvadorian government and the terrorists, I left the military knowing that the mission had been accomplished.

I relocated to the US with only $272.00.  For the first two years, I worked in landscaping, construction, door-to-door sales, mechanics and car sales.

In 1994, I became a drill sergeant in a juvenile boot camp. I received the Commander's Award of Excellence, an award given to those whose devotion to duty was their trademark.  During my Juvenile Justice career (just over 11 years) I was promoted 9 times.

Unfortunately, in 2004 and 2005, as a facility director, I experienced two consecutive lay-offs.  I was offered positions that could bring the executive status back; however a new dream had been birthed in my heart that would put me in a position to influence many people.

In 2005, after declining every job offer, I opened MAXIMIZEBIZ, a leadership development consultant company. In 2007 a new element was added: Public Speaking. 

In 2011, I became a Founding Parter for The John Maxwell Team.  Now, I speak to thousands every year.

Contact me.  I am looking forward to assissting you on your journey to becoming a successful leader.