An Independent Certified Coach, Teacher, Trainer and Speaker with The John Maxwell Team

About Benny Franklin

As a John Maxwell Certified Coach, Teacher, Trainer and Speaker, I can offer you workshops, seminars, keynote speaking, and coaching, aiding your personal and professional growth through study and practical application of John’s proven leadership methods. Working together, I will move you and/or your team or organization in the desired direction to reach your goals.


I have over 30 years of experience in the automobile industry.  Beginning in 1987 I have worked my way up the ladder, from salesperson to General Sales Manager.  My primary areas of expertise are E-Commerce, Digital Marketing, and Staff Development.  This has served me well in my current position Regional Manager with Cox Automotive (Autotrader,, Kelley Blue Book, Manheim, VAuto) as an Automotive Dealer Consultant.   My John Maxwell DNA has allowed me to be very effective in helping my dealers increase their profit margins.

I am the lead administrator for one of the largest men's ministries in the US.  The National Men's Prayer Call is focused on two things.  Getting men comfortable with prayer and spiritually enhanced personal development.

I work with The Dallas County Adult Probation office on a mentorship program called "The Process of Life Change".  We meet with men and women currently on parole or probation and help them transition and job placement.

I sit on the board of directors for the nonprofit group Noggin Educational Foundation.  Noggin's mission is to help close the achievement gap for at-risk children by improving educational opportunities for students, supporting families, and encouraging excellence and innovation in the classroom.

I have a beautiful wife that has stuck with me (over 30 years) thru thick and thin, Kathy.  Two wonderful children, Lawrence and Jessica and three grandchildren Larissa, Aliyah, and Jimmie.



Contact Me. I am looking forward to assisting you on your journey to increased personal growth and greater leadership success.